Influencing the Change

I have enjoyed reading the text for this course. It has put a new spin on being an “influencer,” especially considering our current social media climate. Influencing is critical for our commitment to disruptive innovation. This will help others understand why and how we will initiate these academic changes.

Our text states that for true change to occur, we must supply at least four out of the six sources of influence (Grenny et al., 2013).

The “Washed Up” video supports the claims made in our text; the students did not positively respond to their change until at least four sources of influence impacted them.

Although the book says we need at least four sources, engaging in all six sources of influence would be more impactful. While this may be difficult, the chances of them cooperating with the proposed initiative will increase substantially. These sources stem from two leading domains- motivation and ability; the guiding questions for these are “Can I do what is required” and “Will it be worth it” (Grenny et al., 2013). Then, they are further subdivided into three more sources, personal, social, and structural. The “Washed Up” video also focuses on peer influence. This will also be beneficial to our change because as seen in the video, people can be influenced by their peers on behaviors they should engage in. So, it will be crucial for us to enlighten people about our “why,” so they will be more inclined to help us execute the “how” with our targeted audience of change.

References

Patterson, K., & Grenny, J. (2013). Influencer: The new science of leading change, Second Edition. McGraw-Hill Education.